Special times require special methods.

Our LiveChats are particularly suitable as a pragmatic decision-making aid. The digital version of the focus group, also available with video, quickly answers specific questions and provides initial, trend-setting feedback on your teams’ thoughts and ideas.

Ideally, the LiveChats are part of a workshop – this is how the focus group comes to you. If this is not possible, we can offer you a completely digital version. In this way, we bring the consumers as focus groups directly to your virtual conference table. The inspiring core element here: You and your colleagues follow the discussion live and can spontaneously ask questions. You can discuss the consumers’ answers directly, optimize guidelines and test material in an agile way and implement learnings immediately. This creates a motivating hands-on atmosphere. The immediate proximity to the customers inspires your team, and the individual talents and experiences of colleagues enrich the discussion of results.

At the end of the workshop day, you will be able to define the benefits of your product, service or brand – always with the certainty of consistently acting in the customer’s best interest and paving your company’s path into the future.