Health has been one of Dialego’s main focuses since the beginning of our work. Be it the design of innovations for pharmaceutical customers, the development of brands in the healthcare market or the answer to the question of how data sovereignty must be designed for future digital business models in the healthcare market: We’re working on it. We often target patients and can select targeted participants for both over-the-counter (OTC) and prescription drugs (Rx). But also doctors are available and can be included in sprints.
We are also researching digital business models in our publicly funded projects on innovations in digitalization, currently for example the self-determined exploitation of personal data.
The solutions are as individual as our customers, available nationally and globally. We would be pleased to advise you.
Examples of our work
Which brand does the consumer trust for “digital medicine”? AI on text & Visualization
Implicit measurement of social contacts and institutions – including doctors – in Germany with Dialego BrandSculpture. Most Trusted BrandsNews on the topic of health
Seniors – Wishes for products and life in old age?
By 2050, more than one in three Germans will be over 60 years old, as demographic trends have long indicated. … Read More
Trusted brands: Volkswagen, Sparkasse, Aspirin – Most Trusted Brands 2018
Recently, for the annual”Most Trusted Brands” study, we again asked more than 4,000 Germans which brand they trust most. What … Read More
The doctor on the wrist: How accepted are e-health tools?
Digitalization is progressing in all markets, that much is certain. The market for digital technologies in healthcare, also known as … Read More
Kissing innovations
Success factors for new products? We have been testing innovations for 18 years. Very early on, meta-analyses revealed that a … Read More
Credentials