Financial services such as insurance or banking affect every single consumer. However, the once stable industry is undergoing rapid change, with digitalization in particular challenging classic players to renew or completely change their business models. At the same time, trust and branding play a more central role than in hardly any other industry.

When it comes to innovation, brand and digitalization, you can rely on Dialego as your experienced partner. Our benchmarks provide orientation, also for service products in the financial sector. With the help of our AI analysis we know the success factors for innovations and offer our customers an accelerator effect.

Examples of our work

Consumers co-creating an innovation in the area of “credit”
with the Dialego VisualConceptMapping

Implicit measurement of institutions and reference marks in Germany with the Dialego BrandSculpture. Most Trusted Brands

Let us work as a team on your goals.

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News about financial services

Kissing innovations
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Success factors for new products? We have been testing innovations for 18 years. Very early on, meta-analyses revealed that a … Read More

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