It all started with consumer goods: Since Dialego’s establishment in 1999 they have been an elementary focus of our work. We examine every moment of contemporary life – from shower gel, makeup, coffee and muesli in the morning to the chocolate bar, the frozen ready meal and the beer with chips after work. There is hardly any category of everyday life in which we have no experience.

We always accompany innovations in connection with important brand work and communication. From the idea to the launch and relaunch, we optimize your portfolio. With our effective brand tracking, we help you to keep your goals on target and gain market share. A proprietary benchmark database provides important orientation for (re)alignment in the market. The services are available nationally and globally and are freely scalable. Benefit from our experience.

Beispiele unserer Arbeit

Consumer co-creation of an innovation in the field of healthy snacks with the Dialego VisualConceptMapping

Simulation of the supermarket shelf with virtual reality to measure purchase intent andassertiveness

Let us work as a team on your goals.

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News about consumer goods

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Kissing innovations
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Success factors for new products? We have been testing innovations for 18 years. Very early on, meta-analyses revealed that a … Read More

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