by Andera Gadeib | Oct 8, 2019 | article, digital pioneers, digitalization, expertise, innovation, mobility, public research, society, technology
How do we want to live in the future? How should our daily journeys be designed, our cities planned and our vehicles constructed? Anyone who deals with these issues – in business and politics – is well advised to involve the citizen. Just as in the...
by Andera Gadeib | May 28, 2019 | brand, mobility, retail, study
Is the city centre a popular leisure destination? What does she ideally look like? And are there different wishes and ideas, depending on which target groups you ask and which perspective you take? We were interested in these questions during one of our current...
by Andera Gadeib | May 22, 2019 | digitalization, innovation, public research, retail, society
Digitalization set the direction, while advancing technology and people’s changing habits of use gave concrete form to the direction: digital tools and apps now define almost all innovations and markets. But instead of simply developing what the programming...
by Andera Gadeib | Apr 25, 2019 | brand, digital pioneers, digitalization, expertise, from the heart, global reach, innovation, panels
20 years of Dialego: From pioneer of online market research to accelerator for market success In 1999, in the middle of the New Economy, I founded Dialego as an online market researcher. Since then, we have been helping companies involve customers and achieve greater...
by Andera Gadeib | Jan 2, 2019 | artifical intelligence, digital pioneers, digitalization, expertise, global reach, mobility
As a market research company that works digitally through and through, we like to rely on artificial intelligence and digital tools – yes, we develop them ourselves if necessary. And yet we know that there are questions that are best answered by analog methods....