by Andera Gadeib | Oct 8, 2019 | article, digital pioneers, digitalization, expertise, innovation, mobility, public research, society, technology
How do we want to live in the future? How should our daily journeys be designed, our cities planned and our vehicles constructed? Anyone who deals with these issues – in business and politics – is well advised to involve the citizen. Just as in the...
by Andera Gadeib | Sep 30, 2019 | artifical intelligence, digital pioneers, expertise, from the heart, panels
May I introduce? We have grown – and in a very special way: My husband Volker has been a full member of the Dialego family since July of this year. Since Dialego was founded 20 years ago, he has been my sparring partner for all questions, additionally to his job...
by Andera Gadeib | Jul 25, 2019 | brand, consumer goods, digital pioneers, digitalization, durable goods, media, mobility, retail
Brand observation and tracking are no new topics. But how do you make them flexible and agile enough to withstand faster business processes while maintaining the necessary sustainability? Strong brands gain trust and provide orientation. Their role as signposts will...
by Andera Gadeib | Jun 26, 2019 | digital pioneers, digitalization, innovation, mobility, public research, society, study
Far too many projects – although planned and implemented by professionals – ultimately do not meet the wishes and needs of those for whom they were once sketched on the drawing board with the best goals, or do so only inadequately. This is the case with...
by Andera Gadeib | Jun 26, 2019 | digital pioneers, digitalization, from the heart, Uncategorized
We have been looking for a new company headquarters for a very long time. But we did not expect to make such a find. It is a great honour that we were able to take over the beautiful city palace “Haus Matthéy” from the city of Aachen. We, that is Volker...
by Andera Gadeib | Apr 25, 2019 | brand, digital pioneers, digitalization, expertise, from the heart, global reach, innovation, panels
20 years of Dialego: From pioneer of online market research to accelerator for market success In 1999, in the middle of the New Economy, I founded Dialego as an online market researcher. Since then, we have been helping companies involve customers and achieve greater...
